Project Overview:
The Stay Collection is a 5-star aparthotel nestled in Green Point near Cape Town’s iconic V&A Waterfront. Our collaboration focused on revamping their logo, adopting a modern approach that resonates with their brand.
Our contributions included:
- Logo Redesign: Revitalising The Stay Collection’s logo to reflect a sleek, modern, and sophisticated brand identity that aligns with their premium offerings.
- Style Guide and Art Direction: Formulating a comprehensive style guide and art direction to ensure brand consistency across all platforms, reflecting The Stay Collection’s identity.
CLIENT
The Stay Collection
INDUSTRY
Hospitality
SERVICES
Art Direction, Logo Redesign, Brand Design, Typography
PROJECT TIMELINE
January 2019
WEBSITE
www.thestaycollection.co.za
